Waitlist · Coming soon
Plain
Granola-style protein bar · ~11g protein · ~40g
The useful fact
11g PROTEIN
Quick protein. Easy food.
What it is
- A granola-style bar you eat like food, for between meals.
- Ambient — it lives in a bag, a drawer or a cubbyhole.
- One clear protein fact on the front of pack.
- Made in South Africa for South African days.
What it isn't
- Not a meal replacement.
- Not a chalky gym brick with a shouty wrapper.
- Not a medicine and not a health claim.
- Not on a national shelf yet — we'll say when it is.
Nutrition
| Protein | ~11g |
|---|---|
| Serving size | ~40g (1 bar) |
| Energy | To be confirmed |
| Carbohydrate | To be confirmed |
| Of which sugars | To be confirmed |
| Fat | To be confirmed |
| Fibre | To be confirmed |
Final nutrition on pack after testing.
Ingredients
Full ingredients on the final label. Allergens will be declared clearly.
Price hypothesis
We're working to a single-bar RRP band of R26–R32. Treat that as a hypothesis, not a price — multipacks come later.
Next up
Peanut butter is next on the ladder. Plain comes first, and there's no peanut butter pack to show yet.
Read up first
Soft launch
KZN first, then wider
Plain isn't on a shelf yet. Join the waitlist and we'll email you the moment hand-sell or shipping opens — starting along the Ballito, Umhlali and Durban corridor.